19 July 2010 - 19/7/2010
London & Chicago (July 19, 2010) In what would be a historic move for the marketing profession, the American Marketing Association, the largest marketing association in North America and Global Marketing Network, the worldwide membership association for marketing and business professionals, are in advanced discussions to develop a range of measures designed to create new global standards for the marketing profession.
Under plans being drawn up such an alliance will provide the marketing profession with the most comprehensive and widespread support for the marketing community across the world. Such measures include AMA and GMN developing jointly branded membership offerings, co-developing new globally accredited certification programmes and AMA being appointed as a GMN Professional Development Centre and exclusive distributor for GMNs Global Marketer Programme in North America.
In a joint statement issued by AMA Chief Executive Dennis Dunlap and GMN Chief Executive Darrell Kofkin. This exciting relationship between AMA and GMN is designed to build on the competences of both organisations and provide marketing professionals around the world with the high level of continuing professional development they require in order to achieve dynamic growth outcomes for their companies, organisations, and clients in this every changing and highly complex marketing environment. Such developments will support marketings rightful place in the Boardrooms of the world. Our teams are currently working closely together on a range of measures which we aim to formally launch in North America and around the world from Autumn 2010.
END
About Global Marketing Network
Global Marketing Network (GMN), domiciled in UK, is the worldwide membership association for marketing and business professionals. With its Global Partners, with the commitment and enthusiastic support of a world-class Global Faculty comprising many of today`s most widely respected and most-published marketing thought-leaders, and with a Global Advisory Council and local Country Councils featuring leading-edge practitioners and academics, GMN is working to help define and shape the future of the marketing profession. and offer everything required to support professional marketers throughout their career, wherever they are in the world. For more information on Global Marketing Network, please visit www.gmnhome.com
About the American Marketing Association
The American Marketing Association (AMA), based in Chicago, is one of the largest national marketing associations in the world and the largest in North America. It is a professional association for individuals involved in the practice, teaching and study of marketing worldwide. The AMA offers comprehensive, timely information and perspectives along with the resources, tools and connections to help our members flourish in their careers. American Marketing Association members are connected to a network of experienced marketers nearly 30,000 strong. For more information on the American Marketing Association, please visit www.MarketingPower.com.
CONTACT
Darrell Kofkin, Chief Executive
Global Marketing Network
+44 (0) 845 838 1860 +44 (0)1767 631809
darrell.kofkin@theglobalmarketingnetwork.com
Nancy Costopulos, CMO
American Marketing Association
+1 312-542-9088 ncostopulos@ama.org
London & Chicago (July 19, 2010) In what would be a historic move for the marketing profession, the American Marketing Association, the largest marketing association in North America and Global Marketing Network, the worldwide membership association for marketing and business professionals, are in advanced discussions to develop a range of measures designed to create new global standards for the marketing profession.
Under plans being drawn up such an alliance will provide the marketing profession with the most comprehensive and widespread support for the marketing community across the world. Such measures include AMA and GMN developing jointly branded membership offerings, co-developing new globally accredited certification programmes and AMA being appointed as a GMN Professional Development Centre and exclusive distributor for GMNs Global Marketer Programme in North America.
In a joint statement issued by AMA Chief Executive Dennis Dunlap and GMN Chief Executive Darrell Kofkin. This exciting relationship between AMA and GMN is designed to build on the competences of both organisations and provide marketing professionals around the world with the high level of continuing professional development they require in order to achieve dynamic growth outcomes for their companies, organisations, and clients in this every changing and highly complex marketing environment. Such developments will support marketings rightful place in the Boardrooms of the world. Our teams are currently working closely together on a range of measures which we aim to formally launch in North America and around the world from Autumn 2010.
END
About Global Marketing Network
Global Marketing Network (GMN), domiciled in UK, is the worldwide membership association for marketing and business professionals. With its Global Partners, with the commitment and enthusiastic support of a world-class Global Faculty comprising many of today`s most widely respected and most-published marketing thought-leaders, and with a Global Advisory Council and local Country Councils featuring leading-edge practitioners and academics, GMN is working to help define and shape the future of the marketing profession. and offer everything required to support professional marketers throughout their career, wherever they are in the world. For more information on Global Marketing Network, please visit www.gmnhome.com
About the American Marketing Association
The American Marketing Association (AMA), based in Chicago, is one of the largest national marketing associations in the world and the largest in North America. It is a professional association for individuals involved in the practice, teaching and study of marketing worldwide. The AMA offers comprehensive, timely information and perspectives along with the resources, tools and connections to help our members flourish in their careers. American Marketing Association members are connected to a network of experienced marketers nearly 30,000 strong. For more information on the American Marketing Association, please visit www.MarketingPower.com.
CONTACT
Darrell Kofkin, Chief Executive
Global Marketing Network
+44 (0) 845 838 1860 +44 (0)1767 631809
darrell.kofkin@theglobalmarketingnetwork.com
Nancy Costopulos, CMO
American Marketing Association
+1 312-542-9088 ncostopulos@ama.org
